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We have a unique approach to helping both retailers
and channels with their needs. We can help with designing key retailing
and merchandising projects within these channels (as noted in RetailandChannel.com)
as well as be there for the sourcing and consulting needs of the retailer
(as seen in SecondaryFocus.com).
KEY TRADE ORGANIZATION PARTNERSHIPS:
SecondaryFocus.com was created to be a Trade Organization
partner dedicated solely for the retailing efforts for their members…
SECONDARYFOCUS.COM Definition:
Secondary Focus helps businesses who have a core competency in a
service or entertainment format, but also happen to have a secondary
retail focus as well.
Examples include:
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- The Fitness Center with a pro shop
- The Hotel with a small gift shop or pantry
area
- The Marina with a small bait or c store
- The Bowling Alley with a pro shop
- The Ice Rink with a pro shop
- The Tanning Salon with a retail area
- The Water Park with a snack area/gift shop
- The Retirement Village with a c store
- The Spa with a wellness/c store
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Each site will be both a partner with key trade industry associations
as well as the participating businesses. We will be a complete
‘one stop shop’ for the sourcing
needs for that business.
FLOORPLAN FEATURE: Each site will have
a floorplan in which the visitor can click on their desired section,
then will see a complete list of manufacturers, marketing ideas
and more!
Specific Channel Related Sales Sites:
- CampOperator.com
– For the campground, RV rental site, RV dealer, National
Park, parks and rec site and summer camp operator.
- ProShopRetail.com
– For the retailing and sourcing needs efforts
of a water park, swimming pool and beach.
- MarinaRetailing.com
– For the retailing efforts of a marina.
- WellnessRetailing.com
– For the retailing efforts of a spa, children's format,
diet center, beauty salon and tanning salon.
- TravelRetailing.com
– For the retailing needs for moving and storage entities,
hotels (pantries / vending / gift shops), travel services, AAA
offices, museums, tourist offices, cruise liners, ship chandlers,
ports, ferries, car washes, auto rental sites, auto dealers, fairs,
mini golf sites, auto repair offices, theme parks, zoos, aquariums,
subways and bus stations.
- HealthcareRetailing.com
– For the retailing efforts of a rehab clinic, government
office, medical office building, retirement center/village, hospice
or hospital
- ThriftStorePlanners.com
– Helping the core thrift store chains with new item buy
sections. Other channels we help include resale shops and
pawn stores.
- PrintShopRetailing.com
– For the retailing needs of a print shop, post office and
a mailing center. We also help Photo Studios and Promotional Item
stores here as well.
- VetRetailing.com
– For the retailing needs of an animal hospital, kennel,
trainer, groomer, shelter and a breeder.
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